brando:BrandApplication
A brand application is a governed use case where brand rules are executed by people, systems, or AI runtimes.
Examples include social post production, product-detail-page copy, support chat, campaign image generation, CRM email, retail-media ads, and internal brand assistant workflows.
Usage
Use brando:BrandApplication to define what a runtime is for before binding it to prompts, model profiles, policies, contexts, and touchpoints.
| Relationship | Purpose |
|---|---|
brando:BrandModel |
Defines which AI runtime profile may serve the application. |
brando:Prompt |
Defines how the application should instruct AI systems. |
brando:Policy |
Defines governance rules for the application. |
brando:Context |
Defines channel, market, audience, and scenario constraints. |
brando:BrandTouchpoint |
Defines the concrete surface or placement where the application runs. |
Example
{
"@context": {
"schema": "https://schema.org/",
"brando": "https://brandoschema.com/"
},
"@id": "https://example.com/applications/social-campaign",
"@type": "brando:BrandApplication",
"schema:name": "Social Campaign Production",
"schema:description": "Governed text and image generation for social campaigns."
}